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Adidas Tokyo Olympics 2020

Excellence under pressure: HOL Group engineered bespoke sports and parasports mannequin collections for the Adidas Oxford Street flagship, taking the project from initial concept to final delivery in just 4 weeks.

HOL Group A vibrant display with mannequins wearing athletic clothing stands inside a store adorned with red, yellow, and blue panels. A central screen showcases an athlete from the Tokyo 2020 Olympics. The image features a 2022 VM & Display Awards winner banner at the top right corner.HOL Group A mannequin dressed in athletic wear featuring a "Great Britain" logo is posed as if running, reminiscent of the 2020 Tokyo Olympics. It wears a white cap, a white shirt, and has a light grey sweatshirt tied around its waist. The background is brightly lit with a colorful display.HOL Group A black mannequin dressed in a red jacket, white shirt, and black shorts is posed in a dynamic running position inside a well-lit room. There is a window in the background partially showing an urban street scene reminiscent of Tokyo during the 2020 Olympics.HOL Group A display features a mannequin in a wheelchair wearing white athletic attire with a red accent top. Next to it is a large poster highlighting para-athlete Jordanne Whiley, showcasing her achievements at the Tokyo 2020 Olympics and featuring her image. The background is vibrant and sporty.HOL Group A retail display features a mannequin in a handstand pose, dressed in athletic wear with a white, red, and blue top, and navy leggings. Behind the mannequin are clothing racks and vibrant signage proudly showcasing Tokyo 2020 apparel, creating an energetic and eye-catching scene.HOL Group A retail display featuring mannequins wearing athletic gear inside a vibrant, modern store nods to the Tokyo Olympics 2020. Overhead signage reads, "Move to Zero Collection at House of Innovation." A central screen displays information about an athlete, surrounded by colorful, geometric structures.

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Hangers of London Ltd
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